We’re busting the Branding MYTHS!
Your Brand is not just colors and Logos or something for big companies.
It’s your fight, your battle cry, your reason for existence.
In this Masterclass you will learn how to clarify and develop all the components of a Brand Identity that will serve as your compass for all communication, social media, marketing and product decisions. Stop trying to explain your “vibe” to designers, copywriters, new employees or collaborators and instead hand over your Brand Identity NAME (manifesto/worksheet/report/overview) to get them on board with what you’re about.
Learn how to identify:
- Brand Personality
- Noble Purpose
- Customer Relationship
- Community Values
- Customer Education Focus
- Brand Archetype
- The best logo based on color and shape psychology.